Tuesday, September 27, 2011

'Sister Wives' Beats 'The Good Wife' in Season Opener Viewership


Who'd have thought the Brown family's reality show 'Sister Wives' would womp on the excellent Julianna Margulies legal drama 'The Good Wife' with 2.8 million viewers?

According to the Hollywood Reporter, "Against a competitive night on broadcast and cable with a slew of premieres and launches, Sister Wives drew TLC's best ratings in almost two years in the women 25-54 (2.4) and women 18-49 (2.4) demos. Among the younger female 18-34 demo, Sister Wives -- revolving around the Brown family -- drew a 2.3 rating, outperforming CBS' 'The Good Wife' (2.3 vs. 1.6) in the category.

TLC is touting Sunday as the network's best performance in primetime in a little more than one year."

TV Blend had this to say: "Women are flocking to the series in droves it seems, and although I would guess most of them are not looking to add another wife to their household, they’re certainly curious enough about it."

Interesting. I seem to remember that 'Big Love' likewise had a large female viewership.

Congratulations to the Browns on the strong start to their 3rd season. :o)

(But please don't drive my favorite legal drama off the air!)

0 comments: